“This is the end of publishing” or: How to look at things from different angles

Watch this astonishing video, originally produced for an internal sales conference of Dorling Kindersley Books. Be sure to watch it up to at least the halfway point, there’s a surprise!

The way, this video is constructed, it serves as a powerful reminder that our (first) perception of things may not always be right and things might turn out to be completely different looked at from a different angle.

 

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